Brand Ambassadors
Our brand ambassadors represents the core of our brand. These elite individuals are officially partnered with Smitty Cakes. Our brand ambassador's mission is to embody excellence in fitness, performance and community influence.
Shay larry
IG: @beauty_inthabeast
Certified Elite Personal Trainer | Nutritionist | Glute Specialist
I’m Shay, a passionate coach dedicated to empowering women to embrace self-love, body confidence, and strength through movement. Fitness for me isn’t just about physical changes it’s about building mental resilience, celebrating what our bodies can do, and fostering a balanced relationship with food and health.
As a member of the bE fit ladies, I represent strength, empowerment, and the joy of living a fulfilled, vibrant life. My goal is to inspire others to embrace their unique journey, break limitations, and discover the confidence to shine inside and out.
BREE GOSSELIN
IG: @bree.gosslin
Certified Personal Trainer | Mother | Health & Fitness Enthusiast | Spartan & Hyrox Athlete
I graduated with a BA in Liberal Studies and as a proud mom of two amazing kids, I know the importance of balancing life with health and wellness. A little over two years ago, I decided to turn my passion for health and fitness into a career, becoming a certified personal trainer at F45 Murrieta North.
My journey is all about helping others achieve their fitness goals while maintaining a balanced and healthy lifestyle. I’m dedicated to motivating and empowering others to reach their full potential, just as I strive to do!
I’m all about pushing past limits—whether that’s in the gym or in life. I’ve competed in Spartan races and recently fell in love with Hyrox, a global fitness competition that challenges anyone to test their strength and endurance. My goal is to inspire others to push their boundaries and achieve what they once thought was impossible. Let’s work together to crush your fitness goals and build a stronger, healthier you!
keana montenegro
IG: @cub_mma
MMA Fighter | Preschool Teacher | Owner of Cubs Kitchen
My name is Keana Montenegro & I am a preschool teacher, MMA fighter, & the proud owner of ‘Cubs Kitchen,’ where I create baked & beautifully decorated goods. Each of these passions allows me to channel my creativity, dedication, & love for connecting with others in unique ways. Whether I’m shaping young minds, competing in the cage, or crafting custom treats, I strive to bring focus, discipline, & purpose to everything I do.
SHANNA JACKSON
IG: @drfitnp
Certified Licensed Health Care Provider | NASM Youth Exercise Specialist | Certified Sports Nutrition Coach
My name is Shanna Jackson, and I am a mother of two boys and a board certified licensed health care provider. I have worked in the medical field since 2002 and have grown within the field as I transitioned into different disciplines and roles upon completion of my Bachelors, Masters and doctoral degrees.
In addition to my professional career and degrees, I am a National Academy of Sports Medicine (NASM) Youth Exercise Specialist and Certified Sports Nutrition Coach. Being able to blend my professional and fitness certifications has allowed me to be a more efficient provider and coach to my patients and clients.
Fitness is a major part of my lifestyle as well as my sons. They are travel baseball players,and I am a nationally qualified bikini bodybuilder on the journey to obtaining professional status. I started competing in 2023, after being a marathon runner for 5 years, and have earned several 1st placings as well as overall awards at the regional level and top 5 at the
JAKE
IG: @coach_jake21
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KAILI GALLEGOS
IG: @iliak9_fit
Certified Licensed Health Care Provider | NASM Youth Exercise Specialist | Certified Sports Nutrition Coach
I am a certified Personal trainer, Adaptive & Inclusive fitness trainer, Silver Sneaker certified trainer and certified in Advanced Sports Performance Nutrition. I offer online and in person training. I coach young athletes all the way to elderly and disabled individuals. From beginner to advanced athletes, and everything in between, I value every individual, no matter their ability level.
I enjoy helping people and I also teach a mental toughness/personal development course for young athletes. I believe in balancing mental and physical health in order to reach one’s full potential.
I was a competitive Gymnast for 14yrs and then competed as a collegiate Diver for 4yrs. I have also competed as a Natural Wellness Bodybuilder and a Novice Strongman competitor. Being an athlete most of my life, has built a foundation and a passion for all things health and fitness.
Fitness helped me overcome trauma and pushed me to become the best version of myself both mentally and physically!
SAMANTHA ANN
IG: @victoriuswarriorfitness
Coach | Body Builder
Hello, my name is Samantha Ann! I’ve been a coach for 5 1/2 years, competed in two bodybuilding shows and absolutely love to eat!
I’ve moved around a lot most of my life and have always been active and have dabbled in some sports. However, I fell in love with modeling. Wanting to become a model is the reason I got into getting a coach, but God had bigger plans.
Not only now did I find my purpose but being a coach, I was able to find value not only in myself, but I get the opportunity to help amazing women transform their health and find more value within themselves as well as finding nutritional habits that work best for them and their lifestyle and building up the confidence within themselves.
The services I offer are fat loss with muscle gain , wellness posing,  building muscle mass for a show, mobility and flexibility, training, and nutritional advice/tips
I have coaching availability up to six days a week Sunday through Friday 5:30 AM until 7 PM
Jess cortinas
IG: @jess_cortinas
Certified Physical Therapist | Bodybuilder
My name is Jessica Calderon Cortinas, I am a single mother of 3 boys, a nurse, CPT, and a bodybuilder stepping on stage for the first time.
I have always been an athlete in competitive sports since I was 7, had an opportunity to get a scholarship for softball to the university of my dreams but I became a mother. Obstacles in the road have never truly set me back, because I have always picked up the pieces and kept fighting for myself.
Recently went through some life changes that tested my resilience tremendously, but with God by my side I was able to come across the right people to get the love I have for fitness again. He lit a fire under me, and I pray to be able to show other women, mothers, or anyone that whatever happens in life we are able to still persevere. Like my dad says to me straighten up little warrior princess we have work to do.
michelle murrillo
IG: @michelle_murillo
Fitness Coach
My personal training journey began with my own transformation, which sparked a passion for helping others achieve their goals. Over time, I discovered a love for programming workouts, leading group fitness, and building connections with like-minded individuals. Being part of others’ fitness journeys has been deeply rewarding and continues to inspire me every day.
CORAL WILLIAMS
IG: @samoanbuild
Health & Fitness Influencer | Lifestyle Coach
My journey has been from a perspective and lens of the normal family woman with many hats. Time and time again I’ve failed, I’ve been mediocre, and I’ve succeeded in my personal health and fitness journey so I know what it feels like to struggle with life’s routines and balance. Health and fitness is a lifestyle and it not a one size fits all but, it is such an important part of our daily routine and I know what it feels like to get up in the morning, raise a family, work multiple careers, and then get in the gym because exercise and overall health is part of life’s equation to success.
I have seen how daily choices, routine, and cultural habits can impact longevity and decreased mortality rate within my own family, extended families, and community. How preventable diseases have increased within the Polynesian and South Pacific people, and how we are at the top 10 people with the highest obesity rate in the world. As a Samoan American I’ve always felt a responsibility to promote health and fitness. Because we are a small demographic in the US, there isn’t enough representation of health and fitness in my community. All of these factors have been the motivating factor in my journey to promote and influence healthy lifestyles to not only my own community but, to all individuals that want to chase strength, discipline, and habits that overall increase quality of life and overall longevity.
JOCELYNN JJAMES
IG: @jocelynn.jjames
Student Athlete | Mental Wellness Advocate
Jocelyn James is a dedicated student-athlete, advocate for mental wellness, and proud BeFit brand ambassador. As a competitive softball player with years of experience in high-level tournaments, Jocelyn uses her platform to inspire young athletes—especially girls of color—to pursue their passions with confidence, resilience, and excellence. With a strong Christian faith and a deep sense of purpose, she aims to represent strength, discipline, and authenticity both on and off the field. Outside of sports, Jocelyn is passionate about sports psychology and athlete wellness.
She is pursuing her education with the goal of supporting athletes not just physically, but mentally—helping them develop tools to manage pressure, build confidence, and perform at their best. Her experience as an athlete fuels her mission to break the stigma around mental health in sports and be a voice of encouragement for others navigating the highs and lows of competitive performance. As a brand ambassador, Jocelyn is committed to promoting self-confidence, physical fitness, and spiritual wellness. Her goal is to uplift others by being real, relatable, and rooted in purpose.
kelani johnson
IG: @thebarbellblasian
Bodybuilding Athlete
I'm Kelani Johnson and I'm a wellness bodybuilding athlete who loves all things fitness
REESE RAISBECK
IG: @reese.raisbeck
Fitness Coach
I help busy career women gain confidence, strength, and results through simple, effective fitness coaching that fits your life, not the other way around. As someone who’s juggled the demands of a full-time corporate job, family responsibilities, and my own wellness goals, I know how overwhelming it can feel to try and “do it all.” That’s why I created a coaching approach that prioritizes consistency, balance, and mindset over perfection so you can stop starting over and start feeling in control of your routine.
Through my 1:1 online coaching, I provide customized fitness programs, flexible nutrition guidance, and ongoing accountability designed to support your goals and your lifestyle. Whether you’re trying to build strength, lean out, or simply feel better in your skin, my mission is to help you show up for yourself, even on the busiest days. You don’t need more hours in the day, you just need a plan that works for you.